Many nonprofit organizations create strategic plans, but not as many include technology into their long-term plans. Often a fear of technology is a barrier to effective technology planning. Organizations don’t know what they don’t know and that fear can cause them to make poor decisions or to avoid making decisions.
To alleviate that anxiety, management needs to become educated. This isn’t to say they need to become experts in technology, but attending workshops and seminars related to technology is helpful. Learning the terminology and understanding the basic concepts make navigating the process more comfortable. It is also helpful to reach out to similar organizations to discover how they use technology and what processes they have in place to plan for future technology needs.
There are a number of websites devoted to the use of technology in nonprofit organizations and creating technology plans. Assign someone with an interest in technology the task of reviewing options and summarizing opportunities. This can then be the starting point for an effective technology plan.